The maiden edition of the Ashanti Region Music Awards came off on Saturday 19th December 2020 inside the C.C.B Auditorium of the Kwame Nkrumah University of Science and Technology (K.N.U.S.T) in Kumasi. The event was organized by 3D Event Management in collaboration with the Musicians Union of Ghana (MUSIGA) of the Ashanti Region. According to the Founder of the event Derrick Mensah, he was pushed to create such a platform due to the lack of support musicians from the Ashanti Region are faced with in marketing their craft. He stated this in an exclusive interview with Shine Publications yesterday via phone from Kumasi.
According to the Chief Executive Officer of 3D Event Management Derrick Mensah, upcoming musicians from the Ashanti Region have consistently faced a lot of challenges when it comes to accessing major platforms to promote and outdoor their talents, and this is what he and his team sought to correct. “My motivation came from the decline in support for musicians in Ashanti Region. So, my team sat down to strategize and create initiatives to help promote up coming artistes in the region”, he explained.
Derrick Mensah described the goal for bringing to life the Ashanti Region Music Awards as a long term one which he and his team are willing to work hard to achieve. “Our aim is to ensure that when looking for top 10 musicians in Ghana, at least 5 must be from Ashanti Region. So, we will not rest until this is achieved. Also, we want to ensure that this event becomes one of Ghana’s most anticipated and attended event”, he said.
Rap artiste ‘FlowKing Stone’ won the biggest and most coveted award for the night which was the ‘Artiste of the Year’. According to the organizer, the rapper was chosen as the winner considering the magnitude of work and his consistency over the music year under review. He also picked up the award for the ‘Best Rapper of the Year’. There were many exciting performances from a lot of artistes based in the region including popular rap icon ‘Strongman’.
The Ashanti Region Music Awards is now positioned to become an annual event on the entertainment calendar in the region.
By Jerry Wonder